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Web Development & Digital Design
comes to life
I am a web developer and digital designer from Sweden living in Norrköping / Stockholm.
Growing up with music and computers at an early age formed my present where I use my creativity to solve problems and create beautiful things.
I began developing static websites 2013 with a very limited amount of knowledge but I quickly discovered the creative process of bringing simple ideas to code.
Example of stages in my development:
Analyze the project
Plan and sketch
Test, tweak and optimize
This model is commonly referred to as the waterfall model and is one of many other great methods that I capitalize on for optimized development.
What platforms do I work with? If the goal is to deliver an easy to maintain website I find myself tailoring a custom WordPress Theme most of the time. I also develop custom CMS if required.
In the end, it’s all about finding the right resources and tools to deliver the perfect product.
Going towards a dominant mobile market I realized the need of optimizing our current desktop-knowledge into mobile applications. I combine the lastest technology with the right platform to develop user-friendly mobile applications.
For two years I’ve studied e-commerce at Medieinstitutet and one of the many important lessons I learned is how the UX Design effects the end-user. When I work with e-commerce I surely try to educate that all kind of user experience will effect the conversion rate, revenue and customer behavior.
During development of UX Design I use tools such as Photoshop and Adobe XD for prototyping but I also use my front-end skills to sketch visuals for my customers.
Development results really shine when the art of UX Design and well-written code come together into a user-friendly product.
I work with many aspects of SEO such as onsite solutions where I focus on keywords and dynamic content to create a genuine base. There’s of course third party solutions that I encourage small and big businesses to capitalize on. Tools such as PageSpeed Insights and Google Business are the very foundation of building a digital presence.
HP – Spectre
During the HP SpectreCampaign I built the WebApp that was fully tailored to analyze the customer satisfaction at Stockholm Arlanda. The survey had to be user-friendly, perfectly optimized on an Ipad and perform fast.
All right, let’s get a bit nerdy, shall we?
The great challenge I stumbled across was the pre-production, how would I combine a proper user experience into a working web application? After a few hours of sketching I realized that the easiest approach for this was to write down the user-flow.
The hierarchy would look like this:
1. User visits startpage
2. User makes a choice
3. If user chooses an unsatisfied option – run script, save data and redirect back to startpage
4. If user chooses a satisfied option – display email input-field
4.1 – If user decides to stay idle, redirect back to startpage
4.2 – If user decides to continue – run script, save data and redirect back to startpage
Date: July 2016 Client: Posh Industries AB & Gorm Larsen Nordic AB
The project cannot be previewed at the moment.
HP – Spectre
Wolling Home is an interior agency with services like homestyling consultation and renovation. They got 10 years of field experience and their expertise relies on bringing out the wow-factor from homes and offices.
My challenge was to build their digital aura which would include a brand-new website along with a complete e-commerce shop, social-media integration and digital business optimization.
Key goals during development:
Increase business value
Increase digital presence
Embrace new graphic profile
Set up tools for customer analysis
Increase mobile accessibility
The results show the importance of including a business approach to the development which has a big impact on the end consumer.
This was a Hyper Island submission for the Creative Task 2017 which I designed. It’s a pure front-end product with the purpose to create a community for an open discussion about housing shortage which was the topic that I freely chose. Since it’s a prototype I could really focus on the design aspect of the project while I was trying to highlight the topic of the task.
The task requirements were:
Choose one real issue or problem you care about or that affects you.
Have a tech, digital, data and/or marketing & communications focus.
Create a concept, campaign, product, service or experience that contributes to solving your community challenge.
My challenges were to use my front-end skills with a limited amount of time. I quickly learned the art of building a prototype which this project was all about.